Thursday, February 5th, 2009
Help Me Choose a Logo
Last fall, I assembled a group of students to make a movie for Apple's Insomnia Film Festival. Apple postponed the contest with the intention of having it "after the holidays." They announced last week that they are canceling the contest indefinitely.

I was pretty bummed about this, not so much for the Film Club kids, but there are several other students and teachers in the district who have been looking forward to the contest as well. It's pretty crappy of Apple to back out of this so late in the game, and it has severely damaged their reputation with me and several of our students.

I decided that we need to go ahead and have a film contest of our own. I'm going to announce a Student Film Contest very soon, which will be open to all schools in the Springfield area. We'll have similar rules as the Apple contest, with the exception of having to shoot everything in one day. I'll give them a couple months at least.

The prizes are up in the air, but I have a few ideas. Right now though, I need a logo. I've designed a few, but I'd love to have some input from the Humzoo community. Any input is appreciated, such as overall first impression, new ideas, whether or not any of these are even good, etc. Here's what I have so far:




humzoo

Tags:  movies, school, work
49 Comments
markhamrick
1) I vote for #8. It's nice and clean and emphasizes "Student" more than the rest. I also like having the year included.
Mark   Thursday, February 5, 2009
lindagsings
2) I vote for #6... and #7 OR if you could combine the 2....lol
SA Tenor   Thursday, February 5, 2009
George
3) 4
LimeyGeorge   Thursday, February 5, 2009
RickMonday
4) 7
RickMonday   Thursday, February 5, 2009
GoodNews
5) Hey Rick, we agree!! :o)' 7
Good News   Thursday, February 5, 2009
RAGrise
6) #2 and #5. LOL so far we each like a different one.
Richie & Ashley   Thursday, February 5, 2009
gotshoo
7) #7
shoo   Thursday, February 5, 2009
ninolograsso
8) I like the boom mike look. The clapper has become a little bit cliche. I'd lean more toward 8. All good though.
Ninster23   Thursday, February 5, 2009
Minch
9) I like 8. I think you showed me 5 before. I like how it frames it.
S
Minch   Thursday, February 5, 2009
nheinzel
10) I like them all but would vote for #2 or #7.
!   Thursday, February 5, 2009
spike
11) I think I would go for #8 but without the year
Spike   Thursday, February 5, 2009
Randale
12) I like 7 or 8. Put the year on the microphone in #7 and it would be perfect.
Randale   Thursday, February 5, 2009
daveheinzel
13) Spike - I just added a couple more. Do you like the microphone better with or without the dots?
Dave Heinzel   Thursday, February 5, 2009
spike
14) Without ... but maybe make the mic cord a little heavier weight so it reads stronger. Nice job!
Spike   Thursday, February 5, 2009
dennydeaton
15) #10. Simple, clean and a bit different that most video related logos. Nice work!
Denny Deaton   Thursday, February 5, 2009
Scott
16) 2 or 4
Scott   Thursday, February 5, 2009
perkins428
17) #8
Ericka P & Co. ♥   Thursday, February 5, 2009
CoryRobinson
18) 6. Then you can change the years, because it won't be 2009 forever. =]
Cory   Thursday, February 5, 2009
Amber
19) I like 1 and 7!
Amber   Thursday, February 5, 2009
RAGrise
20) Okay I like #10 now!
Richie & Ashley   Thursday, February 5, 2009
daveheinzel
21) I just added some color variations on number 10 (now number 11). I also adjusted the mic cord weight and cleaned up the spacing on the letters "VIDEO." I'm not sure what color variations I like. All options above not only have different colors, but different element color choices (B is only a colored mic, A has colored mic and STUDENT, etc). Decisions are hard when you're the client.
Dave Heinzel   Thursday, February 5, 2009
dazedpink
22) Are you planning to do a contest every year? If so, I like #8...

#7 caught my eye as well.
Jules   Thursday, February 5, 2009
daveheinzel
23) If this goes well, yes, I'd like to make it annual. But I might also be able to have a contest each semester, in which case the year would make it very confusing. I like the idea of dropping it for that reason. Also, although I loved the dots on the microphone, I think Spike was correct to drop them. They were unnecessary visual noise, and the logo is cleaner without them. There are already quite a few letters in the logo, so the cleaner the better.

Have I mentioned that I hate logo design? It's probably one of my least favorite things to do.
Dave Heinzel   Thursday, February 5, 2009
spike
24) I like B & C...
A feels little odd but it might because Student feels highlighted?
D makes Student and contest feel too secondary...its a hard balance.
Spike   Thursday, February 5, 2009
GoodNews
25) Still like #7 best
Good News   Thursday, February 5, 2009
daveheinzel
26) I liked #7 in my head, but on paper it's too busy. It also has this whole weird Segway issue going on. Once you see the Segway in the logo, it's hard to take it seriously.
Dave Heinzel   Thursday, February 5, 2009
gotshoo
27) Why did you have to mention the Segway logo. Totally ruined it for me for #7. I replace my hanging chad with B.
shoo   Thursday, February 5, 2009
GoodNews
28) That 'splains it, I've always been Segway challenged!
Good News   Thursday, February 5, 2009
lgrant
29) I like 2. It's obvious about it being a video (to me) but has a slightly off-kilter set to the letters that makes it seem more avant garde or creative in an off-beat or fun way.
LGrant   Thursday, February 5, 2009
daveheinzel
30) Of all the clapboard ones I did, 2 was definitely my favorite. I almost stopped there, but after playing around with the boom mic logo, I couldn't go back.
Dave Heinzel   Thursday, February 5, 2009
igna83
31) I do like the angles of the text in #2, but agree with Ninster23 that the clapboard is a bit cliche nowadays plus it doesn't have the year included.

So I'm voting for #6 -- I like the boom, especially with the year worked into the design, and it looks like it's at the appropriate angle for a boom, plus I didn't enjoy the way the boom mike was attached to the "O" in VIDEO in #7, which is why I didn't vote for that one. I also wasn't quite sure about the "reel" look of the letter "O" on that choice...too noisy, maybe?

Good luck!
Angi   Thursday, February 5, 2009
hawkwolf
32) I believe that Apple is out of control with Steve Jobs not being the boss!!
BeanCounter37   Thursday, February 5, 2009
Lionheart
33) I vote for #8
Lionheart   Thursday, February 5, 2009
MrDullenty
34) # 7 all the way!!!
JMD   Thursday, February 5, 2009
Ames
35) I think 7 is too busy. I like 2 and 11....and B
Ames   Thursday, February 5, 2009
Joe
36) I don't know why, but I was drawn to number 4.
Joe   Thursday, February 5, 2009
stevenheinzel
37) I go with Joe and number 4 - BUT if Blaggo votes for # 4 I will change!!
stheinz   Thursday, February 5, 2009
franklins
38) I am rather video ignorant, but I though the boom looked alot like a golf club for a while. That is why I would vote for 4. What do I know?
franklins   Thursday, February 5, 2009
reera
39) # two
dannie   Thursday, February 5, 2009
lgrant
40) The boom makes me think audio so that's why I liked the clapboard or whatever it is called. It is more "movie" when I see it on anything. I guess anyone entering would see a boom and think video instead of me thinking music. LOL
LGrant   Thursday, February 5, 2009
Leslie
41) # 2 is my favorite. The microphone seems more radio than video. Good luck with your decision.
Leslie   Thursday, February 5, 2009
42) #1
mattpike   Thursday, February 5, 2009
43) Nope. #2
mattpike   Thursday, February 5, 2009
YammaSue
44) Moms agree. It's #2 or #7.
YammaSue   Thursday, February 5, 2009
ninolograsso
45) I like the black and white. The addition of color takes away a lot of its power. I like the year in the microphone as well. It really makes the mike seem like a necessary part of the logo.
Ninster23   Friday, February 6, 2009
Joe
46) Dave, we're brunching with the in-laws tomorrow, so we will not be in to help with the video.
Joe   Saturday, February 7, 2009
daveheinzel
47) But who will be our Yanni's Gyros stunt double?
Dave Heinzel   Saturday, February 7, 2009
48) compositionally the #8 and now #11 is best.
however imho microphone looks like a mac mouse that got speared . . . and it might not ring for people that it's a boom mic. 2cents.

I'd totally use this image : http://www1.umn.edu/pres/inaug/images/TV-Camera-Operato... :)
adam   Sunday, February 15, 2009
betsyradish
49) 10
Betsy   Monday, February 16, 2009
Leave a Comment


Your Name
Enter the text from the left:
Publish Comment